Housing data for Florence, OR

Florence, OR has an estimated 9,482 residents and 5,163 homes (US Census Bureau, 2020–2024 American Community Survey).

It is a city in Lane County.

36.0% of households rent.

The median gross rent is $1,259 a month.

Its population grew measurably since 2015–2019 (+6.3%).

Figures last updated on .

Residents
9,482 (±29)
Housing units
5,163 (±278)
Households that rent
36.0%
Median gross rent
$1,259
Residents since 2015–2019
+6.3%

What stands out in Florence

Homes in buildings of 5 or more units: 7.0% (±2.8 points) in Florence, lower than in Lane County (17.1%).

Median real estate taxes: $2,496 (±$165) in Florence, lower than in Lane County ($3,536).

Working from home: 9.2% (±4.5 points) in Florence, lower than in Lane County (15.5%).

Median household income: $53,333 (±$7,931) in Florence, lower than in Lane County ($71,544).

Housing in Florence at a glance

Florence against Lane County, its state and the nation

Estimate (90% margin of error)
FlorenceLane CountyOregonUnited States
Residents9,482 (±29)384,207 (exact)4,254,293 (exact)334,922,499
Housing units5,163 (±278)169,788 (±143)1,857,992 (±637)143,775,355
Households that rent36.0% (±5.0 points)40.3% (±0.9 points)36.7% (±0.4 points)34.8%
Median gross rent$1,259 (±$139)$1,355 (±$23)$1,525 (±$10)$1,413
Median household income$53,333 (±$7,931)$71,544 (±$1,376)$83,011 (±$573)$80,734
Median home value$358,300 (±$17,841)$430,600 (±$4,205)$477,600 (±$1,400)$332,700
Median real estate taxes (a year)$2,496 (±$165)$3,536 (±$47)$3,876 (±$17)$3,119
Built before 198040.3% (±6.2 points)55.2% (±1.3 points)49.1% (±0.4 points)49.7%
Average commute15.0 minutes (±4.2)20.2 minutes (±0.4)23.0 minutes (±0.2)26.4 minutes
Households with broadband91.4% (±3.1 points)92.1% (±0.7 points)92.4% (±0.2 points)91.0%
Median age of residents60.8 years (±4.5)40.3 years (±0.2)40.4 years (±0.2)38.9 years

Florence covers 5.5 square miles of land, about 1,711 residents per square mile (Census Bureau Gazetteer).

How Florence has changed since 2015–2019

2015–2019 and 2020–2024 American Community Survey 5-year estimates
2015–20192020–2024Amount of changeVerdict
Residents8,921 (±25)9,482 (±29)+6.3%Measurable increase
Housing units5,178 (±258)5,163 (±278)−0.3%Not a measurable change
Median gross rent$885 (±$102)$1,259 (±$139)+42.3%No measurable change after inflation
Median home value$224,300 (±$16,906)$358,300 (±$17,841)+59.7%Up after inflation
Median household income$42,356 (±$3,452)$53,333 (±$7,931)+25.9%No measurable change after inflation
Median owner cost with a mortgage$1,210 (±$70)$1,501 (±$100)+24.0%No measurable change after inflation
Median real estate taxes$2,164 (±$157)$2,496 (±$165)+15.3%No measurable change after inflation
Households that rent36.1% (±4.2 points)36.0% (±5.0 points)−0.1 percentage pointsNot a measurable change
Rental vacancy rate4.6% (±4.4 points)2.3% (±3.6 points)−2.3 percentage pointsNot a measurable change

The Census Bureau publishes 2015–2019 dollars in 2019 dollars and 2020–2024 dollars in 2024 dollars.

Prices (the CPI-U, US Bureau of Labor Statistics) rose 22.7% between 2019 and 2024, so a dollar figure’s verdict compares the two after raising the earlier one by that much, using the Census Bureau’s test for a difference.

The two periods do not overlap, as the Census Bureau recommends for 5-year estimates.

Crime reported to police in Lane County

Florence has no police department of its own in the FBI’s figures, so this is the figure for Lane County as a whole.

In 2025, the police departments that report for Lane County recorded 283 violent and 2,061 property crimes per 100,000 residents.

A county-wide figure describes the whole county, not this place; crime varies from one community to the next.

Places near Florence

Nearest places with Census figures, by straight-line distance
PlaceDistanceMedian gross rentMedian home valueHouseholds that rent
Heceta Beach2.3 mi$1,141$533,50013.1%
Dunes City5.7 mi—$538,10020.8%
Reedsport20 mi$766$240,00028.2%
Yachats22 mi$979$557,50036.5%
Lakeside28 mi$1,027$304,90017.2%
Waldport30 mi$987$365,90029.3%
Saunders Lake33 mi$1,301$339,70015.0%
Elkton36 mi$890$283,30011.4%

Places in Oregon most like Florence

PlaceMedian gross rentMedian home valueMedian household incomeHouseholds that rent
Harbor$1,190$316,600$55,10933.3%
Joseph$1,151$334,900$54,44433.0%
Grants Pass$1,217$382,600$59,64643.0%
Lincoln City$1,314$412,700$56,63540.7%
Rogue River$1,348$310,200$54,53743.8%
Warrenton$1,305$415,800$70,67040.5%

Matched on rent, home value, income, the share who rent, the age of the homes, the share in apartment buildings and the commute, each measured against the spread across Oregon.

HUD Fair Market Rent for Florence, fiscal year 2027

Eugene-Springfield, OR MSA, dollars a month
Studio1 bedroom2 bedrooms3 bedrooms4 bedrooms
$1,157$1,182$1,546$2,141$2,584

HUD income limits for Florence, fiscal year 2026

Eugene-Springfield, OR MSA, annual household income
Household sizeExtremely low (30%)Very low (50%)Low (80%)
1 person$20,650$34,450$55,100
2 people$23,600$39,400$63,000
3 people$27,320$44,300$70,850
4 people$33,000$49,200$78,700
5 people$38,680$53,150$85,000
6 people$44,360$57,100$91,300
7 people$50,040$61,050$97,600
8 people$55,720$64,950$103,900

These are the limits HUD sets for its housing programs in the Eugene-Springfield, OR MSA, where HUD’s median family income for fiscal year 2026 is $96,900.

A program can use its own limits; tax-credit and local programs often do.

Survey years: 2020–2024 (American Community Survey 5-year estimates), compared with 2015–2019.

Margins of error are at the 90% confidence level.

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Questions about Florence

What is the average rent in Florence, OR?

The Census Bureau publishes the median rather than the average: the median gross rent in Florence is $1,259 (±$139) a month (2020–2024 American Community Survey), so half of renting households pay less and half pay more.

How much is a one-bedroom apartment in Florence?

The median gross rent for a one-bedroom home in Florence, OR is $872 (±$196) a month (2020–2024 American Community Survey).

Are renters in Florence rent-burdened?

53.1% of renting households in Florence pay 30% or more of their income in gross rent, the share housing researchers usually call rent-burdened (2020–2024 American Community Survey).

How many renters are there in Florence?

Florence has an estimated 1,661 (±233) renting households, 36.0% of its occupied homes (2020–2024 American Community Survey).

What is the median household income in Florence?

The median household income in Florence is $53,333 (±$7,931) a year (2020–2024 American Community Survey).

What is the average home value in Florence, OR?

The Census Bureau publishes the median: $358,300 (±$17,841) for owner-occupied homes in Florence (2020–2024 American Community Survey).

Is Florence growing?

In Florence, the number of residents went from 8,921 in 2015–2019 to 9,482 in 2020–2024 (+6.3%), a measurable increase.

Sources

To check these figures in the Census Bureau’s own API, request the variables below from the 2024 ACS 5-year data profile (acs/acs5/profile) for Florence city, Oregon (place:26050, in state:41).

Each estimate (E or PE) has a margin of error beside it (M or PM).

The 2015–2019 figures are B01003_001E, B01003_001M, B25064_001E, B25064_001M from the 2019 release.

The API needs a free key.

Request a Census API key.

DP05_0001E, DP05_0001M, DP04_0001E, DP04_0001M, DP04_0047PE, DP04_0047PM, DP04_0134E, DP04_0134M, DP03_0062E, DP03_0062M, DP04_0089E, DP04_0089M

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are published by the US Census Bureau, HUD, the Bureau of Labor Statistics and the FBI; Seayora reproduces them and does not adjust them, except where a sentence says it compares dollar figures after inflation. They describe the whole place, not any one building or street, and are not an appraisal, a rent determination, a tax bill, a safety rating or legal advice.

Figures last updated on .

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