What percentage of people rent in Superior (Douglas County, city), WI?

Name: Renters and owners in Superior (Douglas County, city), WI, 2020–2024
Creator: US Census Bureau
License: https://www.census.gov/data/developers/about/terms-of-service.html

39.4% (±3.1 points) of the occupied homes in Superior (Douglas County, city), WI are rented (2020–2024 American Community Survey).

That is 4,715 renting households against 7,241 that own their home.

In Superior (Douglas County, city), the share of households that rent went from 44.6% in 2015–2019 to 39.4% in 2020–2024 (−5.2 percentage points), a measurable decrease.

Figures last updated on November 12, 2026.

Households that rent: 39.4% (±3.1 points)
Renting households: 4,715 (±371)
Median renter income: $35,319 (±$4,212)

Who rents and who owns in Superior (Douglas County, city)

Tenure, estimate (90% margin of error)
	Superior (Douglas County, city)	Douglas County	Wisconsin	United States
Renter-occupied share	39.4% (±3.1 points)	28.1% (±1.9 points)	32.2% (±0.3 points)	34.8%
Renting households	4,715 (±371)	5,386 (±375)	797,266 (±6,241)	45,017,354
Owning households	7,241 (±416)	13,774 (±439)	1,682,214 (±9,276)	84,210,142
Average renter household size	1.9 (±0.1)	1.9 (±0.1)	2.0 (±0.0)	2.3
Average owner household size	2.3 (±0.1)	2.4 (±0.1)	2.5 (±0.0)	2.6
Median renter household income	$35,319 (±$4,212)	$36,601 (±$3,664)	$48,374 (±$478)	$52,966
Median owner household income	$94,059 (±$8,831)	$92,948 (±$4,771)	$95,874 (±$462)	$100,009

In Superior (Douglas County, city), the renter share is higher than in Douglas County (28.1%).

It is also higher than in Wisconsin (32.2%).

It is higher than the national figure (34.8%).

In Douglas County, Superior (Douglas County, city) ranks 1 of 22 places with a published estimate, from highest to lowest renter share.

Statewide, it ranks 117 of 1,848.

Rankings use the estimates alone; where margins of error overlap, neighboring ranks may not truly differ.

How renting in Superior (Douglas County, city) has changed since 2015–2019

2015–2019 and 2020–2024 American Community Survey 5-year estimates
	2015–2019	2020–2024	Amount of change	Verdict
Households that rent	44.6% (±2.6 points)	39.4% (±3.1 points)	−5.2 percentage points	Measurable decrease
Median gross rent	$758 (±$22)	$900 (±$70)	+18.7%	No measurable change after inflation
Median household income	$46,957 (±$2,724)	$64,216 (±$6,466)	+36.8%	No measurable change after inflation

The Census Bureau publishes 2015–2019 dollars in 2019 dollars and 2020–2024 dollars in 2024 dollars.

Prices (the CPI-U, US Bureau of Labor Statistics) rose 22.7% between 2019 and 2024, so a dollar figure’s verdict compares the two after raising the earlier one by that much, using the Census Bureau’s test for a difference.

The two periods do not overlap, as the Census Bureau recommends for 5-year estimates.

Households that rent in places near Superior (Douglas County, city)

Nearest places with a published estimate, compared with Superior (Douglas County, city)
Place	Distance	Households that rent	Compared with this place
Superior (Douglas County, city)	—	39.4% (±3.1 points)	—
Superior (Douglas County, village)	3.3 mi	32.2% (±9.1 points)	Not measurably different
Oliver	5.9 mi	18.4% (±8.7 points)	Lower
Town of Parkland	5.9 mi	7.9% (±4.2 points)	Lower
Duluth	6.2 mi	40.6% (±1.5 points)	Not measurably different
Proctor	7.8 mi	22.7% (±6.8 points)	Lower
Town of Superior	8.4 mi	9.9% (±5.1 points)	Lower
Midway Township (St. Louis County)	9.4 mi	2.6% (±1.9 points)	Lower
Hermantown	11 mi	26.9% (±6.4 points)	Lower

Nearby places with a measurably lower figure: Oliver, WI (18.4%), Town of Parkland, WI (7.9%), Proctor, MN (22.7%).

Distance is measured in a straight line between the Census Bureau’s internal points for each place.

Households that rent across Douglas County, place by place

Rank	Place	Households that rent
1	Superior (Douglas County, city)	39.4% (±3.1 points)
2	Superior (Douglas County, village)	32.2% (±9.1 points)
3	Town of Cloverland (Douglas County)	18.5% (±12.9 points)
4	Oliver	18.4% (±8.7 points)
5	Town of Brule	16.6% (±5.6 points)
6	Solon Springs	15.8% (±5.7 points)
7	Lake Nebagamon	14.5% (±5.5 points)

Showing 7 of 22 places in Douglas County, ranked from highest to lowest.

Survey years: 2020–2024 (American Community Survey 5-year estimates), compared with 2015–2019.

Margins of error are at the 90% confidence level.

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Questions about Superior (Douglas County, city)

How many renters are there in Superior (Douglas County, city)?

Superior (Douglas County, city) has an estimated 4,715 (±371) renting households, 39.4% of its occupied homes (2020–2024 American Community Survey).

Is renting growing in Superior (Douglas County, city)?

In Superior (Douglas County, city), the share of households that rent went from 44.6% in 2015–2019 to 39.4% in 2020–2024 (−5.2 percentage points), a measurable decrease.

How big are renting households in Superior (Douglas County, city)?

A renting household in Superior (Douglas County, city) has 1.9 people on average, against 2.3 in an owned home.

How much do renters earn in Superior (Douglas County, city)?

The median renting household in Superior (Douglas County, city), WI has an income of $35,319 (±$4,212) a year, against $94,059 for households that own their home.

Sources

To check these figures in the Census Bureau’s own API, request the variables below from the 2024 ACS 5-year data profile (acs/acs5/profile) and detailed tables (acs/acs5) for Superior city, Wisconsin (place:78650, in state:55).

Each estimate (E or PE) has a margin of error beside it (M or PM).

The 2015–2019 figures are DP04_0047PE, DP04_0047PM, B25064_001E, B25064_001M, B19013_001E, B19013_001M from the 2019 release.

The API needs a free key.

Request a Census API key.

DP04_0047PE, DP04_0047PM, DP04_0047E, DP04_0047M, DP04_0046E, DP04_0046M, DP04_0049E, DP04_0049M, DP04_0048E, DP04_0048M, B25119_003E, B25119_003M, B25119_002E, B25119_002M

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are published by the US Census Bureau, HUD, the Bureau of Labor Statistics and the FBI; Seayora reproduces them and does not adjust them, except where a sentence says it compares dollar figures after inflation. They describe the whole place, not any one building or street, and are not an appraisal, a rent determination, a tax bill, a safety rating or legal advice.