Housing data for the Town of Reid, WI
The Town of Reid, WI has an estimated 1,059 residents and 494 homes (US Census Bureau, 2020–2024 American Community Survey).
It is a town in Marathon County.
10.0% of households rent.
The median gross rent is $800 a month.
Figures last updated on .
- Residents
- 1,059 (±159)
- Housing units
- 494 (±57)
- Households that rent
- 10.0%
- Median gross rent
- $800
- Residents since 2015–2019
- −14.9%
What stands out in the Town of Reid
Homes in buildings of 5 or more units: 0.0% (±7.6 points) in the Town of Reid, lower than in Marathon County (13.6%).
Households that rent: 10.0% (±4.8 points) in the Town of Reid, lower than in Marathon County (26.7%).
Homes heated by fuel oil: 11.1% (±5.4 points) in the Town of Reid, higher than in Marathon County (3.3%).
Households that moved in since 2020: 5.1% (±3.7 points) in the Town of Reid, lower than in Marathon County (21.0%).
- Types of homes in the Town of Reid
- Renters and owners in the Town of Reid
- Heating fuel in the Town of Reid
Housing in the Town of Reid at a glance
- Median rent: $800 median gross rent a month (Small sample: wide margin of error)
- Rent burden: 50.0% of renters pay 30% or more of income (Small sample: wide margin of error)
- Renters and owners: 10.0% of households rent
- Income and affordability: $87,083 median household income
- Home values: $190,900 median home value
- Homeowner costs: $1,423 median monthly cost with a mortgage
- Property taxes: $2,517 median real estate taxes a year
- Types of homes: 0.0% of homes are in buildings of 5 or more units
- Bedrooms: 72.0% of homes have 3 or more bedrooms
- Age of homes: 50.8% of homes were built before 1980
- Vacancy rate: 0.0% rental vacancy rate (Small sample: wide margin of error)
- Heating fuel: 49.9% heat with propane
- Commute and cars: 26.1 minutes average trip to work
- Growth: −14.9% residents since 2015–2019
- How long people stay: 5.1% moved in since 2020 (Small sample: wide margin of error)
- Crowding and facilities: 0.0% of homes have more than 1 person per room (Small sample: wide margin of error)
The Town of Reid against Marathon County, its state and the nation
| Town of Reid | Marathon County | Wisconsin | United States | |
|---|---|---|---|---|
| Residents | 1,059 (±159) | 138,403 (exact) | 5,914,872 (exact) | 334,922,499 |
| Housing units | 494 (±57) | 60,910 (±126) | 2,778,572 (±1,533) | 143,775,355 |
| Households that rent | 10.0% (±4.8 points) | 26.7% (±1.1 points) | 32.2% (±0.3 points) | 34.8% |
| Median gross rent | $800 (±$81) | $999 (±$28) | $1,087 (±$4) | $1,413 |
| Median household income | $87,083 (±$17,709) | $77,884 (±$2,218) | $77,485 (±$455) | $80,734 |
| Median home value | $190,900 (±$16,435) | $219,600 (±$3,992) | $266,500 (±$1,051) | $332,700 |
| Median real estate taxes (a year) | $2,517 (±$181) | $3,218 (±$53) | $3,792 (±$12) | $3,119 |
| Built before 1980 | 50.8% (±10.7 points) | 53.5% (±1.9 points) | 57.0% (±0.3 points) | 49.7% |
| Average commute | 26.1 minutes (±3.3) | 19.1 minutes (±0.4) | 22.2 minutes (±0.1) | 26.4 minutes |
| Households with broadband | 80.9% (±5.7 points) | 90.0% (±0.8 points) | 90.3% (±0.2 points) | 91.0% |
| Median age of residents | 50.8 years (±2.6) | 41.3 years (±0.3) | 40.2 years (±0.1) | 38.9 years |
The Town of Reid covers 41.8 square miles of land, about 25 residents per square mile (Census Bureau Gazetteer).
How the Town of Reid has changed since 2015–2019
| 2015–2019 | 2020–2024 | Amount of change | Verdict | |
|---|---|---|---|---|
| Residents | 1,244 (±129) | 1,059 (±159) | −14.9% | Not a measurable change |
| Housing units | 607 (±52) | 494 (±57) | −18.6% | Measurable decrease |
| Median gross rent | $629 (±$50) | $800 (±$81) | +27.2% | No measurable change after inflation |
| Median home value | $175,000 (±$12,968) | $190,900 (±$16,435) | +9.1% | Down after inflation |
| Median household income | $70,417 (±$12,609) | $87,083 (±$17,709) | +23.7% | No measurable change after inflation |
| Median owner cost with a mortgage | $1,205 (±$81) | $1,423 (±$103) | +18.1% | No measurable change after inflation |
| Median real estate taxes | $2,349 (±$144) | $2,517 (±$181) | +7.2% | Down after inflation |
| Households that rent | 7.2% (±3.6 points) | 10.0% (±4.8 points) | +2.8 percentage points | Not a measurable change |
| Rental vacancy rate | 0.0% (±34.3 points) | 0.0% (±36.7 points) | 0.0 percentage points | Not a measurable change |
The Census Bureau publishes 2015–2019 dollars in 2019 dollars and 2020–2024 dollars in 2024 dollars.
Prices (the CPI-U, US Bureau of Labor Statistics) rose 22.7% between 2019 and 2024, so a dollar figure’s verdict compares the two after raising the earlier one by that much, using the Census Bureau’s test for a difference.
The two periods do not overlap, as the Census Bureau recommends for 5-year estimates.
Crime reported to police in Marathon County
The Town of Reid has no police department of its own in the FBI’s figures, so this is the figure for Marathon County as a whole.
In 2025, the police departments that report for Marathon County recorded 160 violent and 647 property crimes per 100,000 residents.
A county-wide figure describes the whole county, not this place; crime varies from one community to the next.
ZIP codes in the Town of Reid
| ZIP code | Share of the ZIP’s land in this place | Residents | Median gross rent | Median home value | Median household income |
|---|---|---|---|---|---|
| 54440 | 44% | 2,662 | $874 | $222,700 | $90,921 |
| 54476 | 13% | 19,377 | $1,014 | $224,300 | $78,079 |
A ZIP code is a mail route rather than a boundary, so the Census Bureau publishes figures for ZIP Code Tabulation Areas built from census blocks; the share column says how much of each one’s land lies in this place.
Places near the Town of Reid
| Place | Distance | Median gross rent | Median home value | Households that rent |
|---|---|---|---|---|
| Town of Elderon | 5.2 mi | $718 | $213,900 | 10.1% |
| Town of Bevent | 5.8 mi | — | $279,300 | 11.2% |
| Hatley | 6.7 mi | $862 | $213,000 | 16.3% |
| Town of Ringle | 6.7 mi | — | $296,500 | 3.3% |
| Town of Franzen | 8.3 mi | $693 | $207,600 | 18.4% |
| Kronenwetter | 8.3 mi | $1,125 | $273,300 | 14.9% |
| Elderon | 8.3 mi | $890 | $153,300 | 19.4% |
| Town of Guenther | 8.5 mi | $1,356 | $262,500 | 29.1% |
Places in Wisconsin most like the Town of Reid
| Place | Median gross rent | Median home value | Median household income | Households that rent |
|---|---|---|---|---|
| Town of Norwood | $785 | $193,300 | $79,821 | 7.0% |
| Town of Birch | $738 | $218,400 | $87,750 | 13.9% |
| Town of West Kewaunee | $733 | $220,400 | $91,250 | 6.8% |
| Town of Grant (Portage County) | $831 | $202,000 | $89,167 | 4.9% |
| Town of Grand Rapids | $861 | $223,500 | $96,658 | 8.7% |
| Town of Polar | $823 | $214,000 | $76,458 | 15.0% |
Matched on rent, home value, income, the share who rent, the age of the homes, the share in apartment buildings and the commute, each measured against the spread across Wisconsin.
HUD Fair Market Rent for the Town of Reid, fiscal year 2027
| Studio | 1 bedroom | 2 bedrooms | 3 bedrooms | 4 bedrooms |
|---|---|---|---|---|
| $847 | $940 | $1,217 | $1,590 | $1,599 |
HUD income limits for the Town of Reid, fiscal year 2026
| Household size | Extremely low (30%) | Very low (50%) | Low (80%) |
|---|---|---|---|
| 1 person | $21,800 | $36,300 | $58,050 |
| 2 people | $24,900 | $41,450 | $66,350 |
| 3 people | $28,000 | $46,650 | $74,650 |
| 4 people | $33,000 | $51,800 | $82,900 |
| 5 people | $38,680 | $55,950 | $89,550 |
| 6 people | $44,360 | $60,100 | $96,200 |
| 7 people | $50,040 | $64,250 | $102,800 |
| 8 people | $55,720 | $68,400 | $109,450 |
These are the limits HUD sets for its housing programs in the Wausau, WI MSA, where HUD’s median family income for fiscal year 2026 is $103,600.
A program can use its own limits; tax-credit and local programs often do.
Survey years: 2020–2024 (American Community Survey 5-year estimates), compared with 2015–2019.
Margins of error are at the 90% confidence level.
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Questions about Town of Reid
How many renters are there in the Town of Reid?
The Town of Reid has an estimated 45 (±23) renting households, 10.0% of its occupied homes (2020–2024 American Community Survey).
What is the median household income in the Town of Reid?
The median household income in the Town of Reid is $87,083 (±$17,709) a year (2020–2024 American Community Survey).
What is the average home value in the Town of Reid, WI?
The Census Bureau publishes the median: $190,900 (±$16,435) for owner-occupied homes in the Town of Reid (2020–2024 American Community Survey).
What is the average mortgage payment in the Town of Reid?
The Census Bureau publishes total owner costs rather than the mortgage alone: the median for owners with a mortgage in the Town of Reid, WI is $1,423 (±$103) a month, including taxes, insurance and utilities.
How much are property taxes in the Town of Reid?
The median real estate tax paid by homeowners in the Town of Reid, WI is $2,517 (±$181) a year (2020–2024 American Community Survey).
How many homes are in the Town of Reid?
The Town of Reid, WI has an estimated 494 (±57) housing units, occupied and vacant (2020–2024 American Community Survey).
Is the Town of Reid growing?
In the Town of Reid, the number of residents went from 1,244 in 2015–2019 to 1,059 in 2020–2024 (−14.9%), not a measurable change.
What ZIP codes are in the Town of Reid?
The ZIP codes that cover the Town of Reid are 54440, 54476.
What is the median rent in ZIP code 54440?
The median gross rent in ZIP Code Tabulation Area 54440 is $874 (±$63) a month (2020–2024 American Community Survey).
Sources
- Demographic and Housing Estimates (DP05), 2020–2024 ACS 5-year estimates — Reid town, Marathon County, Wisconsin
- Selected Housing Characteristics (DP04), 2020–2024 ACS 5-year estimates — Reid town, Marathon County, Wisconsin
- Selected Economic Characteristics (DP03), 2020–2024 ACS 5-year estimates — Reid town, Marathon County, Wisconsin
- Median Real Estate Taxes Paid by Mortgage Status (B25103), 2020–2024 ACS 5-year estimates — Reid town, Marathon County, Wisconsin
- Selected Social Characteristics (DP02), 2020–2024 ACS 5-year estimates — Reid town, Marathon County, Wisconsin
- Total Population (B01003), 2015–2019 ACS 5-year estimates — Reid town, Marathon County, Wisconsin
- Median Gross Rent (B25064), 2015–2019 ACS 5-year estimates — Reid town, Marathon County, Wisconsin
- HUD Fair Market Rents, fiscal year 2027: Wausau, WI MSA
- HUD Income Limits, fiscal year 2026: Wausau, WI MSA
- US Census Bureau, American Community Survey 2020–2024 5-year estimates for ZIP Code Tabulation Areas
- Consumer Price Index for All Urban Consumers (CPI-U), US city average, all items, US Bureau of Labor Statistics: annual averages 2019 and 2024
- US Census Bureau, 2024 Gazetteer Files
To check these figures in the Census Bureau’s own API, request the variables below from the 2024 ACS 5-year data profile (acs/acs5/profile) for Reid town, Marathon County, Wisconsin (county subdivision:66950, in state:55 county:073).
Each estimate (E or PE) has a margin of error beside it (M or PM).
The 2015–2019 figures are B01003_001E, B01003_001M, B25064_001E, B25064_001M from the 2019 release.
The API needs a free key.
DP05_0001E, DP05_0001M, DP04_0001E, DP04_0001M, DP04_0047PE, DP04_0047PM, DP04_0134E, DP04_0134M, DP03_0062E, DP03_0062M, DP04_0089E, DP04_0089M
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are published by the US Census Bureau, HUD, the Bureau of Labor Statistics and the FBI; Seayora reproduces them and does not adjust them, except where a sentence says it compares dollar figures after inflation. They describe the whole place, not any one building or street, and are not an appraisal, a rent determination, a tax bill, a safety rating or legal advice.
Figures last updated on .