What percentage of people rent in the Town of White River, WI?

Name: Renters and owners in the Town of White River, WI, 2020–2024
Creator: US Census Bureau
License: https://www.census.gov/data/developers/about/terms-of-service.html

15.5% (±7.1 points) of the occupied homes in the Town of White River, WI are rented (2020–2024 American Community Survey).

That is 54 renting households against 294 that own their home.

In the Town of White River, the share of households that rent went from 10.6% in 2015–2019 to 15.5% in 2020–2024 (+4.9 percentage points), not a measurable change.

Figures last updated on November 12, 2026.

Households that rent: 15.5% (±7.1 points)
Renting households: 54 (±27)
Median renter income: $51,786 (±$22,073)

Who rents and who owns in the Town of White River

Tenure, estimate (90% margin of error)
	Town of White River	Ashland County	Wisconsin	United States
Renter-occupied share	15.5% (±7.1 points)	26.6% (±2.4 points)	32.2% (±0.3 points)	34.8%
Renting households	54 (±27)	1,815 (±177)	797,266 (±6,241)	45,017,354
Owning households	294 (±44)	5,017 (±230)	1,682,214 (±9,276)	84,210,142
Average renter household size	1.7 (±0.3)	1.8 (±0.1)	2.0 (±0.0)	2.3
Average owner household size	3.6 (±0.4)	2.4 (±0.1)	2.5 (±0.0)	2.6
Median renter household income	$51,786 (±$22,073)	$32,080 (±$3,165)	$48,374 (±$478)	$52,966
Median owner household income	$90,729 (±$5,002)	$73,723 (±$3,362)	$95,874 (±$462)	$100,009

In the Town of White River, the renter share is lower than in Ashland County (26.6%).

It is also lower than in Wisconsin (32.2%).

It is lower than the national figure (34.8%).

In Ashland County, the Town of White River ranks 6 of 16 places with a published estimate, from highest to lowest renter share.

Statewide, it ranks 752 of 1,848.

Rankings use the estimates alone; where margins of error overlap, neighboring ranks may not truly differ.

How renting in the Town of White River has changed since 2015–2019

2015–2019 and 2020–2024 American Community Survey 5-year estimates
	2015–2019	2020–2024	Amount of change	Verdict
Households that rent	10.6% (±4.2 points)	15.5% (±7.1 points)	+4.9 percentage points	Not a measurable change
Median gross rent	$990 (±$271)	$950 (±$396)	−4.0%	No measurable change after inflation
Median household income	$59,167 (±$6,769)	$87,917 (±$11,880)	+48.6%	Up after inflation

The Census Bureau publishes 2015–2019 dollars in 2019 dollars and 2020–2024 dollars in 2024 dollars.

Prices (the CPI-U, US Bureau of Labor Statistics) rose 22.7% between 2019 and 2024, so a dollar figure’s verdict compares the two after raising the earlier one by that much, using the Census Bureau’s test for a difference.

The two periods do not overlap, as the Census Bureau recommends for 5-year estimates.

Households that rent in places near the Town of White River

Nearest places with a published estimate, compared with the Town of White River
Place	Distance	Households that rent	Compared with this place
Town of White River	—	15.5% (±7.1 points)	—
Town of Kelly	6.0 mi	0.5% (±1.4 points)	Lower
Town of Gingles	6.2 mi	4.0% (±2.5 points)	Lower
Town of Marengo	7.1 mi	6.1% (±3.8 points)	Lower
Town of Lincoln (Bayfield County)	7.2 mi	9.6% (±8.2 points)	Not measurably different
Town of Ashland	7.7 mi	11.4% (±5.6 points)	Not measurably different
Town of Eileen	8.9 mi	3.1% (±2.6 points)	Lower
Ashland	9.1 mi	37.3% (±4.3 points)	Higher
Mason	9.5 mi	20.6% (±15.9 points)	Not measurably different

Nearby places with a measurably lower figure: Town of Kelly, WI (0.5%), Town of Gingles, WI (4.0%), Town of Marengo, WI (6.1%).

Nearby places with a measurably higher figure: Ashland, WI (37.3%).

Distance is measured in a straight line between the Census Bureau’s internal points for each place.

Households that rent across Ashland County, place by place

Rank	Place	Households that rent
1	Butternut	41.7% (±11.4 points)
2	Town of Sanborn	38.5% (±8.5 points)
3	Ashland	37.3% (±4.3 points)
4	Mellen	20.1% (±7.4 points)
5	Town of Jacobs	15.8% (±7.7 points)
6	Town of White River	15.5% (±7.1 points)
7	Town of Ashland	11.4% (±5.6 points)
8	Town of La Pointe	10.1% (±5.7 points)
9	Town of Peeksville	6.9% (±8.9 points)
10	Town of Marengo	6.1% (±3.8 points)
11	Town of Gordon (Ashland County)	5.8% (±4.2 points)
12	Town of Shanagolden	4.9% (±5.4 points)

Showing 12 of 16 places in Ashland County, ranked from highest to lowest.

Survey years: 2020–2024 (American Community Survey 5-year estimates), compared with 2015–2019.

Margins of error are at the 90% confidence level.

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Questions about Town of White River

How many renters are there in the Town of White River?

The Town of White River has an estimated 54 (±27) renting households, 15.5% of its occupied homes (2020–2024 American Community Survey).

Is renting growing in the Town of White River?

In the Town of White River, the share of households that rent went from 10.6% in 2015–2019 to 15.5% in 2020–2024 (+4.9 percentage points), not a measurable change.

How big are renting households in the Town of White River?

A renting household in the Town of White River has 1.7 people on average, against 3.6 in an owned home.

How much do renters earn in the Town of White River?

The median renting household in the Town of White River, WI has an income of $51,786 (±$22,073) a year, against $90,729 for households that own their home.

Sources

To check these figures in the Census Bureau’s own API, request the variables below from the 2024 ACS 5-year data profile (acs/acs5/profile) and detailed tables (acs/acs5) for White River town, Ashland County, Wisconsin (county subdivision:86850, in state:55 county:003).

Each estimate (E or PE) has a margin of error beside it (M or PM).

The 2015–2019 figures are DP04_0047PE, DP04_0047PM, B25064_001E, B25064_001M, B19013_001E, B19013_001M from the 2019 release.

The API needs a free key.

Request a Census API key.

DP04_0047PE, DP04_0047PM, DP04_0047E, DP04_0047M, DP04_0046E, DP04_0046M, DP04_0049E, DP04_0049M, DP04_0048E, DP04_0048M, B25119_003E, B25119_003M, B25119_002E, B25119_002M

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are published by the US Census Bureau, HUD, the Bureau of Labor Statistics and the FBI; Seayora reproduces them and does not adjust them, except where a sentence says it compares dollar figures after inflation. They describe the whole place, not any one building or street, and are not an appraisal, a rent determination, a tax bill, a safety rating or legal advice.